Beauty Trends 2020

The 7 Beauty Trends That Will Shape 2020

 Hint: 
 If you're not sticking something on your face, you're doing it wrong.

1. Embrace the drama and act casual about it!

Now’s the time to buy a multicolored palette, or try out that technique you saw on Instagram (it’ll look good, we promise) and throw caution to the proverbial wind. But “doing your own thing,” and “expressing yourself,” is easier said than done, which is why we’ve tapped makeup artists Jaleesa Jaikran and Kasey Spickard to guide you through the makeup trends you’ll see all year long.

2. Skin is IN

Hydrated, nourished, and radiant without looking metallic is in!

3. Cool Tones

Cool tones are getting a chance at the spotlight. We're going to see more blues, greens, purples, and cool pinks make their way back into our eye looks!

4. Unexpected Liner

The eyes will be the place to experiment this year, and liner is a good place to start. The classic wing will be remixed with different shades and finishes like metallic or pastels replacing the classic black shade. Another fun way to get in on the trend is to forgo liner altogether and use embellishments instead. 

5. More than a hint of blush

Blush has the ability to make anyone look fresh and rested, and adds a little intrigue to an otherwise flat base. It tends to be a subtle add rather than a focal point, but that’s set to change this year. Draping — a ‘70s era blush placement that involves the cheeks and temples — is on the rise, as is carrying it onto your eyelids for an almost mask-like look.

6. Embellishments

Whether you’re pasting on a nail sticker, dotting on a colored gem, or rocking a star-shaped acne patch in the middle of a Tuesday, adorning your skin with add-ons is a new-decade mood. It’s practically a phenomenon, and there’s no right way to do it. Just remember, more is more.

7. The new classic

‘90s supermodel glam is on the rise for 2020 and it is characterized by matte, sculpted eyeshadows, brown lip liner, mauves and taupes.